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Brand: OTHER

Year: 2017

Category:
Ad-magazine/newspaper
Anti-tobacco

Description:
2 page ad, front and back, from the CDC's A Tip from a Former Smoker campaign. Features a woman named Rebecca and a positive message that "Quitting isn't about what you give up. It's about what you get back." The front page of the ad shows the 5 A's, a Brief Tobacco Intervention, that is more like a guideline for a doctor to approach a patient about quitting (including resource referrals."

Ad found in:

Health: October 2017

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