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Brand: Kool

Year: 2005

Special Populations-Asian

KOOL ad in promotion of the "Be True" campaign. The ad features an image of an Asian man smoking a cigarette and while sitting in a music studio. Text:"Be Creative"

Ad Found in:
Blender: April 2006
Rolling Stone: December 15, 2005, June 15, 2006.
Sports Illustrated: April 10, 2006.
Additional key words: music, musician.

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