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Brand: Blu

Year: 2011

Harm Reduction/PREPs
Special Populations-Women

Ad in promotion of Blu electronic cigarettes, featuring an image of a woman in a blue dress smoking a Blu e-cigarette. The ad encourages smokers to "Smoke in Style with Blu electronic cigarettes." The ad also directs readers to the brand's Facebook page and invites readers to scan an included QRC code for a chance to win a product starter kit.

Ad found in:
Ok! magazine: October 3, 2011

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